The
key to medical device leadership is in the uniqueness of the technology
and how it is different from its competitors. This differentiation
is always protected by patents and other forms of intellectual
property protection.
Medical device companies not only need to better understand the
landscape of IP in the field they are trying to enter, they have
to learn to navigate through that minefield in order to establish
a foothold of their own. Typical IP in a startup company is limited
to the technology they own. This is a good starting point but
sometimes not enough. Experienced attorneys and medical device
companies know how to work around patents and/or limit their effectiveness.
This is done through Blocking IP Strategies.
On the other hand, the value of the medical device company is
first in the IP portfolio that it owns and how well that portfolio
protects the field of practice and application of the technology.
This is a challenging task that requires expertise in IP portfolio
development and patent filing.
Emerging Medical Solutions has available the expertise to help
entrepreneurs in planning their portfolio and effectively protecting
their business.